Putnam County, West Virginia has a population of 57,000 and began collecting smartphones in 2004 to use with their mass notification system. Their citizens had the ability to login to a website and enter their cell numbers. After six (6) years, Putnam EMS had a total of 242 signups. The national average is around 8% for this type of opt-in method. They began utilizing the Heads Up Community mobile application in January 2019 and now have 4,957.
Finally, a great solution to remedy the opt-in problem.
Putnam County Director, Frank Chapman says “I would recommend the Heads Up community app for anybody that is looking for a way to notify the public…” Putnam County EMS Website